Pantaloons introduces 'Pantaloons OnLoop,' a brand-new digitally enabled retail model

The new concept store offers alternatives like embroidered badges and personalised bag tags, as well as smart trial rooms, an endless aisle, and a personalisation zone using heat transfer technology.

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Pantaloons introduces 'Pantaloons OnLoop,' a brand-new digitally enabled retail model
“Pantaloons introduces 'Pantaloons OnLoop,' a brand-new digitally enabled retail model”
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3 Nov 2023
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Pantaloons introduces 'Pantaloons OnLoop,' a brand-new digitally enabled retail model
Pantaloons introduces 'Pantaloons OnLoop,' a brand-new digitally enabled retail model

On Friday, the first Pantaloons OnLoop store in JP Nagar, Bengaluru, officially opened its doors. Pantaloons is the flagship department store company owned by Aditya Birla Fashion and Retail Ltd.

Pantaloons OnLoop is an immersive retailer that prioritises technology, catering to the younger, contemporary consumer who seeks excitement and pleasure in all they do.

Beyond just fashion, the 70,000-square-foot new store offers sensory experiences. Along with features like embroidered badges and personalised bag tags, the store boasts smart trial rooms, an endless aisle, and a personalisation zone equipped with heat transfer technology.

It carries over 50 fashion brands for clothing, accessories, luggage, watches, sunglasses, makeup, and more.

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