How Apple became the world's number one premium phone brand, Steve Jobs or Tim Cook

Tim Cook vs Steve Jobs Steve Jobs was the co-founder of Apple while Tut Cook joined Apple in 1998. Both have contributed significantly to the growth of the company which we have compared in this report. 

Apr 24, 2023 - 11:33
How Apple became the world's number one premium phone brand, Steve Jobs or Tim Cook

Recently Apple CEO Tim Cook was in India. His visit was very high profile. During this, along with inaugurating two Apple Stores, Cook also met Prime Minister Narendra Modi, several Union ministers, Asia's richest man Mukesh Ambani, Tata Group Chairman N Chandrasekaran and many businessmen.
Tim Cook is the longest-serving CEO of Apple after Steve Jobs. He has played a big role in the development of the company after Jobs and has taken Apple to new heights. Today in our report we will compare the tenure of both as Apple CEO.
Apple was founded in 1976 by Steve Jobs along with several others. He created the market for Apple and brought such products to the market through innovation that never existed before. Products like the Macintosh computer, iPod, iPhone and iPad are the product of Steve Jobs. He focused on design and technology along with making these products user-friendly.
The company made a mark in the market on the strength of its innovative products. Apple's revenue grew from $7 billion in 2001 to $108 billion in 2011. During this period the company's market capitalization increased by $5 billion to $350 billion. In 2011, Steve Jobs resigned as CEO of Apple due to cancer. Jobs died shortly after this.
Tim Cook took over as CEO of Apple in 2011 after the resignation of Steve Jobs. Cook has been associated with Apple since 1998. Prior to this, he was handling the responsibility of COO in the company.
Cook, like Jobs, is contributing to the company's growth. When Cook became the CEO, the company's valuation was close to $ 394 billion, which has now increased to $ 2.60 trillion. Under Cook's leadership, the company has launched innovative products like Apple Watch and AirPods. At the same time, under his leadership, the company is rapidly expanding beyond the US and Europe to India as well as many other developing countries.

Muskan Kumawat Journalist & Writer