Fibe and Axis Bank Unveil India's First Numberless Credit Card

MUMBAI, India, October 10, 2023 -- Fibe, formerly known as EarlySalary, India's leading Fintech company, has joined hands with Axis Bank, one of India's prominent private sector banks, to introduce India's inaugural numberless credit card, tailored for the tech-savvy Generation Z.

The numberless credit card, a pioneering concept in India, enhances security by eliminating traditional card details such as the card number, expiry date, and CVV from the physical card. This innovative approach significantly minimizes the risk of identity theft and unauthorized access to a customer's sensitive financial data. Instead, customers can seamlessly manage their Fibe Axis Bank Credit Card details via the Fibe app, granting them full control over their card information.

This co-branded credit card offers an array of industry-leading features, including an impressive 3% cashback on online food delivery from all restaurant aggregators, local rideshare apps, and entertainment purchases on online ticketing platforms. Furthermore, customers will enjoy a 1% cashback on both online and offline transactions, making it a highly rewarding choice.

This groundbreaking card operates on the RuPay network, permitting customers to link it with the Unified Payments Interface (UPI). It is widely accepted at brick-and-mortar stores and across various digital platforms, boasting a convenient tap-and-pay feature. Moreover, the card comes with no joining fees or annual fees for its entire lifetime, ensuring cost-effectiveness for users. Initially, the card will be available to Fibe's existing customer base, which comprises over 2.1 million users.