Elon Musk's plan to increase X's earnings, Grok's answers will now show ads

Elon Musk's company X (formerly Twitter) is now planning to show ads in its AI chatbot Grok. The aim is to increase the company's earnings, which had fallen significantly after buying Twitter. Also, a new video and image generation tool called Grok Imagine is available for free in the US. X will now also use xAI's technology for more targeted ads.

Muskan Kumawat
Muskan Kumawat Verified Local Voice • 13 Apr, 2026Author
August 10, 2025 • 12:08 PM  0
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Elon Musk's plan to increase X's earnings, Grok's answers will now show ads
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10 Aug 2025
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Elon Musk's plan to increase X's earnings, Grok's answers will now show ads
Elon Musk's plan to increase X's earnings, Grok's answers will now show ads

X (formerly Twitter) is now preparing to show ads to users in its AI chatbot Grok. The goal of Elon Musk's company is to increase revenue, which reportedly dropped significantly after Twitter was made private. Additionally, Musk stated that X will utilize the technology of its parent company, xAI, to enhance targeted advertising. Recently, a video and image creation service called Grok Imagine was launched, currently free in the US.

In a Spaces discussion, Musk mentioned that the company will display ads alongside Grok's answers and suggestions to enable monetization of the AI chatbot. Until now, xAI was focused solely on improving Grok, but now the emphasis will also be on generating income.

Musk also announced the launch of Grok Imagine, an AI tool that creates photos and videos. This service is available for free in the US and has been integrated into the Grok app, which can be downloaded from the App Store and Google Play.

Muskan Kumawat

Muskan Kumawat Verified Local Voice • 13 Apr, 2026Author

Journalist & Writer

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