India's first outdoor liquid tree installed in DS Group, important from environmental point of view

FMCG group, Dharampal Satyapal Group (DS Group) has partnered with a climate technology startup, Liquid Trees. The aim of this collaboration is to promote urban sustainability. Together, the two unveiled India's first outdoor liquid tree. The installation named Liquid Tree located at DS headquarters in Noida will prove to be important in the fight against climate change and urban air pollution. It contains a solution of 1600 liters of microalgae inside a cubic structure that absorbs carbon dioxide equivalent to 6 mature trees. This structure not only represents a mix of nature, technology, and art but also demonstrates the remarkable potential of microalgae in creating a sustainable environment.

Liquid Tree, an urban photo-bioreactor, is called Liquid Tree due to the presence of microalgae. Microalgae are photosynthetic microorganisms that grow rapidly and provide multiple benefits such as removing particulate matter from the air, sequestering carbon dioxide,e and producing oxygen. While a traditional tree can take years to mature, microalgae can be grown in just a few weeks, making them a viable option for cities where pollution is a serious issue.

Announcing this, Mr. Rajeev Kumar, Vice Chairman, DS Group said, "The establishment of Liquid Tree reflects our commitment to environmental sustainability. This has increasingly become more important for us with the twin challenges of climate change and air quality." He said, "At DS Group, we are committed to supporting initiatives that help contribute towards a healthier India for the present and future generations."

As per Abhinav Palaparthi, spokesman and head of Liquid Trees India, "Trees are the coolest thing, and we all wish to educate the whole world about the oldest 'trees' that are micro-algae. They pioneered at first the invention of oxygen on Earth as these were the first kind. Liquid Tree at DS HQ is the first such attempt in India.

DS Group, or Dharmpal Satyapal Group, is one of the major FMCG groups. The company was founded in 1929 and comprises such industries as food and beverages, confectionery, mouth fresheners, hospitality, agriculture, luxury retail businesses, among others. DS headquarters has also received LEED Zero Carbon certification from USGBC.