Mapisa 369 Debuts at PITEX 2024, Redefining Standards in Construction Chemicals

Punjab International Trade Expo (PITEX) 2024 witnessed the launch of Mapisa, a trailblazer in the construction chemicals industry, marking a significant milestone in its journey to empower India's construction sector. The grand event, held in Amritsar, showcased Mapisa’s commitment to innovation, quality, and self-reliance.

The launch was graced by renowned industry leaders, including Virendra Khosla, Consultant and former Vertical Head of Saint Gobain, Ashok H. Chaudhary, Mapisa’s Managing Director and a recipient of the prestigious President’s Award, Shiv Shukla, Mapisa’s business partner in Amritsar and owner of The House Codz and Mahesh Ceramics, and Gaurav Singh, Marketing Head of Mapisa.

Speaking at the event, Virendra Khosla inaugurated the launch by cutting the ribbon and expressed his admiration for Mapisa’s focus on adhesives for vitrified tiles. He applauded the company for setting new benchmarks in the construction chemicals sector and wished the team great success in their endeavors.

Ashok H. Chaudhary, while addressing the audience, emphasized, “Mapisa is synonymous with strength and trust. We are proud to be India’s first company offering a 10-year guarantee on our products. Our mission is to support a self-reliant India by delivering innovative, indigenous solutions.” He criticized multinational brands for marketing adhesives unsuitable for ceramic tile flooring, calling it a betrayal of consumer trust. Chaudhary called on the government to establish a dedicated regulatory body to ensure quality compliance in the adhesives market.

Shiv Shukla expressed pride in partnering with Mapisa, noting the launch as a milestone in advancing Punjab’s construction sector. He emphasized that the company’s solutions align with the evolving needs of modern construction practices.

Mapisa’s launch at PITEX 2024 signifies a bold step towards revolutionizing the construction chemicals industry in India. With its focus on quality, durability, and self-reliance, the company is poised to challenge global players and contribute to the Aatmanirbhar Bharat initiative, redefining standards for the Indian market.