IIFA Returns to YAS Island, Abu Dhabi, for the Biggest Bollywood Extravaganza

Abu Dhabi: The 23rd edition of the International Indian Film Academy and Awards (IIFA) commenced today with great enthusiasm. After the immense success of IIFA 2022, the much-anticipated 2023 Sobha IIFA Weekend and NEXA IIFA Awards have made a comeback on popular demand, set to take place on Yas Island, Abu Dhabi. The event is presented by Sobha Realty as the title sponsor of the SOBHA IIFA Weekend, while NEXA continues its seventh consecutive year as the title sponsor of the NEXA IIFA Awards. The KUBER Group is co-powering the spectacular IIFA celebrations. This grand celebration of Indian Cinema promises to enthrall fans with a two-day extravaganza on May 26th and 27th, 2023.

The event will be held at the Etihad Arena, the largest state-of-the-art indoor entertainment venue in the Middle East, located on Yas Bay Waterfront. Yas Island is a rapidly growing leisure and entertainment destination, renowned for its golden shores. It offers a wide range of thrilling adventures, including globally acclaimed theme parks, exhilarating motorsports, an award-winning golf venue, and top-notch hospitality services. With its unmatched attractions such as award-winning theme parks, CLYMB™ Abu Dhabi, the capital's largest mall, numerous dining options, picturesque beaches, and luxurious hospitality accommodations, Yas Island is a destination like no other.

At the press conference held at W Hotel - Yas Island, Abu Dhabi, this year's hosts Abhishek Bachchan, Vicky Kaushal, Farah Khan, and Rajkummar Rao, along with prominent performers Salman Khan, Rakul Preet Singh, Nora Fatehi, Jacqueline Fernandez, Amit Trivedi, Badshah, Nucleya, Sunidhi Chauhan, and Iulia Vantur, addressed the media. The conference was attended by esteemed personalities including PNC Menon, Taghrid Al Saeed, Executive Director of Group Communications and Destination Marketing at Miral, Hans Fraikin - Film and Television Commissioner, and Sandeep Walia.