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Janjatiya Vikas 360-degree campaign launched; a captivating Tribal cultural night to be organised at Central Vista, India Gate on 5th August 2023
Janjatiya Vikas is a first-of-its-kind 360-degree campaign for the upliftment and empowerment of the entire tribal community
Tribal Empowerment has been one of the primary aspects of Azadi Ka Amrit Mahotsav, as it emphasizes on the preservation of tribal culture, inclusive development, livelihood opportunities, education, healthcare and sensitization. Azadi Ka Amrit Mahotsav by Ministry of Culture in support of Zee Media announced the launch of ‘Janjatiya Vikas’, which is the first-of-its-kind 360-degree campaign for the upliftment and empowerment of the entire tribal community.
In a pursuit to celebrate the resilience, progress and inclusive development of India’s Tribal Communities, Zee Media will be organising a tribal cultural night at Central Vista, India Gate on 5th August 2023, 7 pm onwards. This grand ceremony will be an amalgamation of tribal music, dance and fashion show. The upcoming glitzy and starry night fashion show will showcase tribal dresses. The upcoming on-ground event will work as an avenue emphasising on the rich culture of tribal communities, empowering the community, tribal SHGs, agencies, and organisations to connect with the mainstream population, at large.
