TRESemmé Debuts Groundbreaking Style Try-On Tool Exclusively at Lakme Fashion Week 2024

Mumbai (Maharashtra) [India], March 19:  TRESemmé, the leading brand in hair care innovation, unveiled an innovative Hairstyle Try-On tool at the Lakme Fashion Week, 2024. Heralding a new era of innovation in the haircare & styling tech space, this innovative tool harnesses the power of Augmented Reality to bring the salon experience of trying out new [...]

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PNN Verified Media or Organization • 11 Apr, 2026 Agency
March 19, 2024 • 3:53 PM  0
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TRESemmé Debuts Groundbreaking Style Try-On Tool Exclusively at Lakme Fashion Week 2024
-On Tool Exclusively at Lakme Fashion Week 2024
Mumbai (Maharashtra) [India], March 19:  TRESemmé, the leading brand in hair care innovation, unveiled an innovative Hairstyle Try-On tool at the Lakme Fashion Week, 2024. Heralding a new era of innovation in the haircare & styling tech space, this innovative tool harnesses the power of Augmented Reality to bring the salon experience of trying out new [...]
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TRESemmé Debuts Groundbreaking Style Try-On Tool Exclusively at Lakme Fashion Week 2024
TRESemmé Debuts Groundbreaking Style Try-On Tool Exclusively at Lakme Fashion Week 2024

Mumbai (Maharashtra) [India], March 19:  TRESemmé, the leading brand in hair care innovation, unveiled an innovative Hairstyle Try-On tool at the Lakme Fashion Week, 2024. Heralding a new era of innovation in the haircare & styling tech space, this innovative tool harnesses the power of Augmented Reality to bring the salon experience of trying out new hairstyles directly to consumers at their homes with just one click.

Available exclusively on tresemme.in the AR Style Try-On offers users an immersive salon-at-home experience, empowering them to explore a wide range of hairstyles tailored to their individual preferences and needs with products to complete those looks. Through state-of-the-art AR technology, users can now visualize various hairstyles in real time, enabling them to discover the perfect look effortlessly and the products needed to ace that look. The AR Style Try-On tool’s global debut was brought to life at Lakme Fashion Week in Mumbai, where attendees had the exclusive opportunity to experience this groundbreaking technology firsthand.

With the AR Style Try-On, users embark on a journey of self-expression and discovery, seamlessly blending the convenience of online consultation with the expertise of offline salon professionals. To access personalized recommendations, users simply need to follow a few easy steps-

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