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A D2c Saree Brand Capturing Digital Platform an Ease for Women – Iraah
New Delhi (India), February 25: Witnessing the trail of ethnic brands on and off social media facing numerous pros & cons, there are people who still strive hard to accomplish their desires. Among those, there is an enthusiastic founder, Mr. Rishikesh Mishra, who ideated about establishing an online brand, “Iraah Store”, exclusively for sarees. A fashion […]
New Delhi (India), February 25: Witnessing the trail of ethnic brands on and off social media facing numerous pros & cons, there are people who still strive hard to accomplish their desires. Among those, there is an enthusiastic founder, Mr. Rishikesh Mishra, who ideated about establishing an online brand, “Iraah Store”, exclusively for sarees.
A fashion statement distinctly becomes visible when people choose something unique yet remarkable. “Following a rat race would never lead you to your dream destination, but having a mission behind your goal will double the chances to achieve”, – quoted Mr. Rishikesh Mishra, who zealously founded an authentic brand for sarees.
We are surrounded by countless designer saree brands that deliver the best, but do we get all types of sarees on a single platform? Well, one definitely needs to flip a coin to see the other side.
Western clothing has its own benefits, but adorning a saree gives immensely great pleasure. A saree connects generations – from a young girl at her farewell to grandmoms in their comfortable attires. Saree is majorly preferred by every Indian woman as it works like a cherry on the cake for every occasion.
