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Khazanchi Jewellers Focuses Steady Economic Growth In Gold & Jewellery Segment
Mumbai (Maharashtra) [India], August 28: Founded in 1971 by Mr. Tarachand Mehta and incorporated in 1996, Khazanchi Jewellers Limited has emerged as a prominent name in the Indian jewellery industry. Based in Chennai, Tamil Nadu, KJL has built a strong reputation for its exquisite range of gold, diamonds, and precious stones, catering to both wholesale [...]
Mumbai (Maharashtra) [India], August 28: Founded in 1971 by Mr. Tarachand Mehta and incorporated in 1996, Khazanchi Jewellers Limited has emerged as a prominent name in the Indian jewellery industry. Based in Chennai, Tamil Nadu, KJL has built a strong reputation for its exquisite range of gold, diamonds, and precious stones, catering to both wholesale and retail markets. With a focus on high-quality jewellery, including necklaces, chains, rings, earrings, bangles, bracelets, pendants, nose pins, mangalsutras, and kadas, KJL offers a diverse selection suitable for daily wear, festive occasions, and weddings.
The gold industry plays a vital role in the Indian economy, contributing 1.3% to the GDP. Over the past decade, this sector has seen significant transformations driven by shifts in consumer behaviour and evolving government regulations aimed at increasing industry organization. Also, the rise of chain stores over the last 10-15 years has reshaped the market, with chain stores expanding their share to 35% by 2021, up from 5% in 2016. This growth has spurred innovation, with jewellers focusing on product variety and customization. Surveys reveal that 50% of gold purchases in India are made for wedding ceremonies, underscoring the importance of this segment.
KJL stands out for its commitment to creating exquisite wedding jewellery and festive pieces. Although the company has a strong B2B presence, contributing 90% of its business, it is also making strides in the B2C market.
