Ginesys One, India's First Omniretail Suite, launched by Ginesys

The Ginesys One suite in an industry-first offering integrates functionalities across the apps in the suite. A retailer using Ginesys One, can thus achieve modern omni-retail capabilities with minimal fuss, like buy online return in-store, buy online get in-store offers, in-store recommendations based on online purchases and browsing, intelligent order routing and more.

Retailers can go live on the system 50% faster than other custom integrated products as the system is retail-ready. The commercials for the suite are on an affordable subscription basis and thus the entire suite has a 70% faster time to return on investment compared to global peers.

Commenting on the launch, Prashant Lohia, CEO and Founder, Ginesys said, "Our customer base has many fast-growing brands that have the potential to breach the SMB ceiling. With brands aspiring towards globalisation, and consumer behaviour changing due to the pandemic and e-commerce possibilities, retailers are quickly shifting from multichannel to omnichannel models. True omnichannel has remained a dream, so far, because of the friction visible among various products and solutions involved in the process." "We are keen on realizing this dream by making the user experience seamless. Ginesys One, therefore, ensures common user management, master data management, common logging, customer support and a seamless UI for users. A Ginesys One relationship manager will be focused on enabling the retailer's success," he continued.

The Ginesys One suite will offer retailers access to the following omni channel apps -

• Ginesys ERP and BI: Complete Retail ERP that is the centrepiece of Ginesys One with capabilities for dynamic decision making, merchandizing, procurement, warehousing, accounts, and distribution.

• Ginesys Desktop POS: Desktop based application for in-store billing and inventory management.

• Zwing Cloud POS: Web-based POS application that also works on Android mobile POS.

• Browntape OMS: Ecommerce order and inventory management that integrates with all the marketplaces and webstore platforms.

• Casa: Customer loyalty, CRM and lifecycle marketing suite with multiple apps.

• EaseMyGST: GST app for creating the E-invoices, E-way bills and filing GST returns in an automated manner.

• Support for 3^rd party integrations: The suite is also pre-integrated with various popular retail tech apps, marketplaces, and Ecommerce suites

Ginesys is hoping that with the new suite of applications it will be able to drive retail transactions of up to 1 lakh crore annually.