Dindigul Thalappakatti Biryani Launches 'Bucket of Celebration' Campaign Across Bengaluru and Chennai
Bengaluru (Karnataka) [India], December 18: Dindigul Thalappakatti Biryani, renowned for its authentic and flavorsome biryani, has launched an exciting 1500 km campaign titled “Bucket of Celebration – Bucket Jyothe Sambramacharane” in collaboration with the Legendary Express, spanning from Bengaluru to Chennai for the Christmas and New Year festivities. The campaign was unveiled by Nagaswamy Dhan [...]
Bengaluru (Karnataka) [India], December 18: Dindigul Thalappakatti Biryani, renowned for its authentic and flavorsome biryani, has launched an exciting 1500 km campaign titled “Bucket of Celebration – Bucket Jyothe Sambramacharane” in collaboration with the Legendary Express, spanning from Bengaluru to Chennai for the Christmas and New Year festivities.
The campaign was unveiled by Nagaswamy Dhan Balan, Managing Director, and A. Senthil Kumar, Head of Business, at Dindigul Thalappakatti Biryani. As part of this festive initiative, customers purchasing a biryani bucket will receive complimentary starter drinks and sweets as a celebratory gift.
Highlighting the campaign’s unique concept, they shared, “This is an innovative and engaging initiative designed to celebrate the festive spirit with our customers. A specially crafted tableau showcasing a biryani bucket will traverse over 1500 kilometers, culminating in Chennai. Along the way, the Legendary Express will stop at major cities to interact with food enthusiasts, creating an unforgettable experience.”