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Sonniya N Guptaa: Transforming Dreams into Reality in Bollywood
New Delhi [India], March 25: Sonniya N Guptaa, the visionary founder of Chain2Bollywood, is a powerhouse in the Indian entertainment industry, relentlessly working to nurture and launch fresh talent. With over 25 years of experience in media, advertising, and marketing, she has created an ecosystem where singers, actors, and performers can transform their dreams into reality. Her journey began in corporate media, working with leading TV [...]
New Delhi [India], March 25: Sonniya N Guptaa, the visionary founder of Chain2Bollywood, is a powerhouse in the Indian entertainment industry, relentlessly working to nurture and launch fresh talent. With over 25 years of experience in media, advertising, and marketing, she has created an ecosystem where singers, actors, and performers can transform their dreams into reality.
Her journey began in corporate media, working with leading TV channels like Aaj Tak and Sahara TV before she ventured into entrepreneurship with Graphic Image, a creative and technology solutions company. Understanding the struggles of fresh talent, she launched C2B Voices, a one-of-a-kind singing reality show that goes beyond performances—offering real career breakthroughs in playback singing and original music releases.
Under her leadership, C2B Voices Season 2 shattered records with an unprecedented 50,000 registrations and the release of 48 original songs in just two days. This historic feat has set a new benchmark in India’s independent music industry. The show, aired on E-24 TV Channel, has provided aspiring singers with global exposure and career-defining opportunities. Unlike conventional reality shows, C2B Voices ensures that its contestants don’t just perform—they get a sustainable career.
