AROA Invests in C-Zentrix, an AI-Powered CCaaS Provider
C-Zentrix, the flagship brand of Towards Vision Technologies Ltd. (TVT), a leading provider of contact center (CCaaS) and customer engagement technology, announced a strategic investment from the family office of Ritesh Agarwal (AROA), Founder and Group CEO of PRISM (parent of OYO). The investment reflects strong confidence in the rapid growth of AI-driven contact center solutions and TVT’s vision to...
C-Zentrix, the flagship brand of Towards Vision Technologies Ltd. (TVT), a leading provider of contact center (CCaaS) and customer engagement technology, announced a strategic investment from the family office of Ritesh Agarwal (AROA), Founder and Group CEO of PRISM (parent of OYO). The investment reflects strong confidence in the rapid growth of AI-driven contact center solutions and TVT’s vision to build next-generation customer engagement platforms
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As enterprises across industries accelerate digital transformation, the contact center landscape is undergoing a fundamental shift driven by Generative AI, automation, and data-led customer experiences. Recognizing this momentum, the Ritesh Agarwal’s family office has made this investment to support TVT’s long-term growth and innovation roadmap.